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FreshBrewed · 08-19-2004, 04:56 AM

M&C,

I know this may be a little difficult but try just letting your products speak for themselves. I have seen too many salesmen/women try to push a certain brand in their store and it drives the customer crazy. Each player out there pretty much knows what they want in a trumpet. It's not your job to tell them what they want.....it's your job, as a saleman, to give them what they want. I know if I had a store, online or not, I would let the customer ask the questions and let my inventory do the talking. Once the deal is done you may want to ask if there is anything the customer would like to see in the store that you don't carry. They may even let you know without you asking.

Answering those emails from parents and beginning musicians is a great way to get them in the door. It's also a great way to teach them something that most retailers have no clue about.......musicianship. Once the questions have been answered though, don't constantly email them about products unless they ask. A pushy salesman is a customer's worst nightmare!

I'm sure you already know all this, as you seem to be an intelligent and curteous guy. But just in case others were looking for advice as well....
My mother turned her small lingerie business into a giant by doing some of these things.

Good luck!

08-19-2004, 04:56 AM	#10 (permalink)
FreshBrewed Mezzo Piano User Join Date: Nov 2003 Location: Houston, TX Posts: 519	M&C, I know this may be a little difficult but try just letting your products speak for themselves. I have seen too many salesmen/women try to push a certain brand in their store and it drives the customer crazy. Each player out there pretty much knows what they want in a trumpet. It's not your job to tell them what they want.....it's your job, as a saleman, to give them what they want. I know if I had a store, online or not, I would let the customer ask the questions and let my inventory do the talking. Once the deal is done you may want to ask if there is anything the customer would like to see in the store that you don't carry. They may even let you know without you asking. Answering those emails from parents and beginning musicians is a great way to get them in the door. It's also a great way to teach them something that most retailers have no clue about.......musicianship. Once the questions have been answered though, don't constantly email them about products unless they ask. A pushy salesman is a customer's worst nightmare! I'm sure you already know all this, as you seem to be an intelligent and curteous guy. But just in case others were looking for advice as well.... My mother turned her small lingerie business into a giant by doing some of these things. Good luck! __________________ Mike Eclipse MHY Bell 1949 Olds Ambassador Listening has nothing to do with moving your mouth!