| The trick to selling is to identify and address objections. In this situation it is usually price, sometimes break times, but it it almost always related to $$.
I ask them how much they have budgeted for music. I then try to find a band or soloist to meet their budget. I also mention that I can't guarantee that these people won't screw up the gig. I then ask how many events like this occur in his lifetime. I recommend he higher the best he can find, me. |